Memory! official icon

Memory!

By Irina Schens · iPhone · iPad

4.1 (214)12+FreeAvailable now

Memory! is very cute and funny memory matches game with many different colorful and vivid cards which you will definitely love! This game is not only very addictive and fun to play, but it helps also in parallel to train your memory and concentration abilities! There are more then 210 cards to play over 15 different categories and the difficulty of

AU
TAKE A LOOK AROUND

Inside the game.

Official screenshots supplied through Apple. Artwork belongs to the respective developer. Download on theApp Store ↗

FIND YOUR KIND OF PLAY

Before you play.

Game style
Board · Card
Platforms
iPhone · iPad
Languages
EN
Download size
74 MB (store snapshot)

Check the official page for current availability, supported devices and any in-game purchases.

ANSWERS FOR YOUR FIRST SESSION

Memory! gameplay guide and player questions

App Store edition · Researched Nov 9, 2026 · Guide updated Nov 9, 2026.

Source facts

What is the primary objective when playing a round of Memory!?

The objective is to locate and flip matching pairs of cards. You should aim to find all pairs using the fewest number of clicks and the shortest amount of time possible to achieve a higher score.

Based on source 1.

Our guidance

How can I adjust the difficulty level of my game session?

You can customize the complexity of your session by selecting the board size. The game allows you to choose between 6, 12, 20, 24, or 30 cards depending on your personal skill level and needs.

Based on source 1.

Source facts

What variety of card sets can I choose from in the game?

The game offers 13 distinct card sets, such as Desserts, Cars and Trucks, or Animals. You may also select a mixed mode, which combines all available card sets into a single game session for added variety.

Based on source 1.

Our guidance

What happens if I select two cards that do not match?

If the pictures on the two cards you selected do not match, both cards will flip back over to their face-down position. You will then get another try to continue searching for the correct matching pairs.

Based on source 1.

Our guidance

How do I start a new game session?

Initially, you will see all the memory cards turned face down. To begin, tap on one card to reveal the picture, remember it, and then tap a second card to try and find the matching picture.

Based on source 1.

Source facts

Are there specific card sets available for selection?

Yes, there are 13 different card sets available, including themes like Desserts, Jelly, Smileys, Egg Animals, Egg Professions, Diamonds, Cars and Trucks, Owls, Speedboats, Bugs, Buttons, Unicolor, and Multicolor options.

Based on source 1.

Source facts

Does the game track my performance over time?

Yes, the game includes a feature that tracks your high scores. You can view these records within the Game Center to monitor your progress as you improve your memory and concentration abilities.

Based on source 1.

Our guidance

What is the smallest board size I can choose?

While the game offers several difficulty levels, you can adjust the complexity by selecting a board size as small as 4 cards. This allows for flexible gameplay tailored to your current skill level.

Based on source 1.

Our guidance

Can I play with all available card themes at once?

Yes, you can select the mixed mode. This specific mode combines all 13 available card sets together into a single game session, providing a greater variety of images for your memory training.

Based on source 1.

Source facts

What are the cognitive benefits of playing this game?

Regular play serves as a brain training activity that helps improve concentration abilities, develops cognitive skills, and increases short-term memory. It is designed to be a fun and easy way to sharpen your mind.

Based on source 1.

Sources & scope

  1. Publisher description on the US App Store ↗Checked Nov 9, 2026

AI-assisted research with automated evidence and consistency checks. Good Game Daily organizes publisher information into practical answers. Guidance is an editorial interpretation of those sources. These notes are based on source research rather than a firsthand playtest; editions and later updates may differ.

FIND YOUR FIT

Is this your kind of game?

  • Explore board / card gameplay

Based on listed game features. This is not a firsthand review. Check the publisher’s listing ↗

Before your first session

  • Check that your Apple device runs iOS 12.0 or later.

What’s new in 3.2.2.

√ We've improved app performance and fixed minor bugs.

Release notes supplied by the developer through the App Store.

About Memory!

Developer description, as provided in the original store listing.

Memory! is very cute and funny memory matches game with many different colorful and vivid cards which you will definitely love! This game is not only very addictive and fun to play, but it helps also in parallel to train your memory and concentration abilities! There are more then 210 cards to play over 15 different categories and the difficulty of each game can be flexible adjusted by selecting of the board size from 4 to 30 cards!

Look on all these 5 stars reviews from our happy users!

by Neanea76 - United States,
Good memory game! Play this game now, it is awesome!

by Carolynjean55 – Canada,
Good memory game! My memory is terrible with these kind of games….I am seeing an improvement each time I play!!!

by kate1969465931 – Australia,
Love this game! Is super easy for kids and challenging for adults when you do 20 cards. I love putting my younger cousins on this app when they are being annoying. :)

by SmartSLP – United States
Great tool for therapists! I use this for my stroke patients with cognition deficits. Glad to have this tool.

by my pootie - United States,
Fun! This game is awesome love it I sent it to my grand daughter she’s three she loves it thank you make some more!

by JJ :-) – United Kingdom,
Great game to pass the time & keep the brain going. Various levels for any age!

Good to know.

Developer
Irina Schens
Release date
Oct 21, 2011
Latest version
3.2.2
Requires
iOS 12.0 or later
Price snapshot
Free USD
Source checked
Nov 9, 2026

Apple App Store lookup ↗ · Store ratings, prices, and availability can change. Check the App Store for your region.

A few quick answers.

Is Memory! available on iPhone?

Memory! is listed on the AU App Store. Availability varies by region and compatible device.

Is Memory! free?

The recorded download price is free. In-app purchases, subscriptions, or additional content may cost extra. Source checked Nov 9, 2026.

How is the game’s social activity measured?

Good Game Daily compares available samples of recent game mentions with the preceding 24-hour window. Coverage and source failures are disclosed. Read the methodology.

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